BANES are working with the 'Love food, hate waste' campaign to reduce the amount of food that we thrown away in the UK. Their advertising posters display a simple image and a short fact, which i feel has more impact than a complicated poster with lots of information on it.
This poster again, dispalys a simple image and statement, which tie in with the background. However underneith there is a peice of writing in the style of a quote, giving a tip of how to save waste. This, again, ties in with my idea of informing a process or an idea.
These are powerful posters. Looking at them in more detail may have given you some ideas about how to make an impact. (e.g. man's head shaped like a potato)
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